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The 'right-time' marketing blog gives insights and leadership in calendar marketing and other smart, timely communications.

SportTechie: ECAL Beats The Inbox And Goes Right To The Calendar Of Sports Fans

SportTechie: ECAL Beats The Inbox And Goes Right To The Calendar Of Sports Fans

Published by Logan Bradley; SportTechie, 5th July 2016. Everybody has signed up for an email list at one point in their life and regretted it, it’s almost like a rite of passage. You end up deleting the majority of the messages you get and receive almost no benefit from subscribing. In fact, according to Patrick […]





Ticketmaster Choose ECAL for their ‘Add to Calendar’

Ticketmaster Choose ECAL for their ‘Add to Calendar’

Live Nation / Ticketmaster (US), the world’s leading live event and ticketing company, has chosen ECAL to launch the $7.2 billion entertainment giant’s calendar-based community engagement, ticket sales and transaction marketing program. Launched on Monday 2nd May 2016, first stage implementation sees the ECAL ‘Add to Calendar’ feature alongside every event on ticketmaster.com and concerts.livenation.com. […]





Premier League Set To Reveal 2016-17 Schedule Along With New ECAL Partnership

Premier League Set To Reveal 2016-17 Schedule Along With New ECAL Partnership

By Chris Smith, Forbes, June 10, 2016 Next week the Premier League will at long last unveil its 2016-17 league schedule. It’s a much-anticipated occasion, which is perhaps best highlighted by the number of rumored schedule leaks (and the flood of accompanying headlines) that have hit the internet in recent weeks. But what’s truly different this time […]





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