African Soccer Fans Connect with Calendar
The 31st Total Africa Cup of Nations (AFCON 2017) kicks off this week (14th January), with Africa’s best 24 nations taking football’s centre stage for the three-week tournament. The biggest sporting event in Africa chose ECAL to provide fans with a handy, personalised ‘digital calendar’ service, designed to keep fans up-to-date with the match schedule, […]
Calendar spam does NOT live here!
Sadly, spammers are now targeting vulnerabilities in Apple’s Calendar software as a means of bypassing traditional spam filters aligned with personal email accounts, to deliver unwanted advertisements and other promotional content in the form of a calendar invitation. Whether it be cheap boots, sunglasses or bracelets, this new form of spamming is becoming a thorn in […]
Soccer Tourney COPA Gains 73% Opt-In Rate For Calendar-Based Campaign
Published by Laurie Sullivan; MediaPost, 1st September 2016. Organizers for COPA, the South American international men’s soccer tournament, wanted to catch the attention of soccer fans in the U.S., where the games were being held for the first time in the tourney’s 100-year history. The global fan base also needed help tracking 32 matches across 10 […]