Blog

The 'right-time' marketing blog gives insights and leadership in calendar marketing and other smart, timely communications.

The Australian Ballet launches 2018 season calendar

The Australian Ballet launches 2018 season calendar

The Australian Ballet has launched its 2018 season calendar with some exciting new features – powered by ECAL, the world’s leading calendar marketing platform. Launched in April 2017, ECAL’s ‘Add to Calendar’ live and dynamic enterprise technology has been successful in enabling Australian Ballet to better service season ticket holders, acquire new customers and drive […]





CONCACAF to engage fans via ECAL

CONCACAF to engage fans via ECAL

ECAL has partnered with CONCACAF to provide football fans with its world-leading, dynamic ‘digital calendar’ service – to drive ticket sales, data collection and fan engagement. CONCACAF, (The Confederation of North, Central America and Caribbean Association Football) is the governing body for association football in North America. Since 1991, the Gold Cup Tournament has been the […]





Ticket Alternative Client, Minnesota United FC Implements ECAL Integration: Ticket Alternative, 3 May 2017

Ticket Alternative Client, Minnesota United FC Implements ECAL Integration: Ticket Alternative, 3 May 2017

2017 continues to be an exciting year for Ticket Alternative’s client, Minnesota United Football Club (MNU). In addition to a big move to Major League Soccer (MLS) and a new stadium, MNU has been making a number of exciting changes! From the implementation of 3D seat selection to Marketing tools that make ticketing and communicating with […]





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