The 'right-time' marketing blog gives insights and leadership in calendar marketing and other smart, timely communications.

Fox Sports drives tune-in with ECAL

Fox Sports drives tune-in with ECAL

Fox Sports, the leader is sports broadcasting in Australia has launched it’s new ‘Add to Calendar’ feature, powered by ECAL. This is just one of a suite of feature upgrades as part of its new Score Centre, which provides fans with live scores, real-time results, latest updates and commentary on current events across all major sports.

ECAL’s ‘Add to Calendar’ feature provides fans with the world’s best dynamic digital calendar service, so they can sync the schedules of their favourite team(s), straight to their personal calendar program on mobile or desktop.

The feature is dynamic and keeps fans up-to-date, always. It drives tune-in with handy alerts, broadcast details and ‘direct links’ to live in-game information, including stats, video and fantasy sports scores, to enhance the live in-game experience.

AFL, NRL and Cricket fans can follow their team(s) fortunes throughout 17/18, with more major sports leagues rolling out soon!

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