Case Studies

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AFL Fixture Launch 2015

Case Studies, Engagement, Entertainment, Homepage, Media, Season Launch, Sports

eCal has integrated with the vast majority of AFL teams for the official 2015 AFL fixture launch. Adelaide, Carlton, Collingwood, Essendon, Fremantle, Hawthorn, North Melbourne, Melbourne, GWS, Richmond, Sydney, Port Adelaide, Geelong and the Western Bulldogs have all used eCal to keep their fans up-to-date with their 2015 NAB Challenge and Home and Away fixtures.

Fans received their favourite teams fixture directly into their personal calendar on their selected device directly after its release. AFL teams generated high levels of exposure from their fixture launch promotions across their websites, communications and social media platforms.

With the AFL season still months away, fans are able to access updates and special offers from their team, right in their personal calendar.


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