Right-time communications.

Beat the inbox with ECAL and deliver the ultimate ticketing experience for fans straight to their personal calendar, with ticket alerts and 'rich' event information, so they never miss a moment!

Helping the world's best brands to communicate better

Why top ticketing providers choose ECAL

ECAL is used by the world's biggest and best ticketing companies, like Ticketmaster and Spectra. With unique features and ticketing business logic, ECAL works to double the normal 'purchase rate' of tickets, to drive more sales, and keep millions of entertainment fans up-to-date and engaged. Using ECAL 'Add to Calendar' technology, fans receive important ticket alerts, 'rich' events information, and direct links to purchase tickets (and other great features).

Sell more tickets and provide a better fan experience

ECAL allows ticketing providers to best capitalise on consumer interest through the event 'discovery' phase (pre-purchase) of the ticketing journey, and on ticket confirmation (post-purchase).

Once connected, fans receive any event updates, all relevant 'pre-sale' and 'on-sale' dates, handy alerts and direct links to purchase (and more), directly in their calendar - so they're more likely to purchase.


Messaging at the right time, in the right place

With a connected calendar audience, you can deliver event recommendations, and promote aligned products and services direct to fans, such as VIP upgrades, ticket insurance, car parking, travel and accomodation offers.



Fan data and insights

ECAL is a great way to capture high value fan data, which you own. View detailed insights across the entire user journey right through to purchase. Use our Data Delivery Service to send data directly into your CRM, for deeper fan profiling and greater marketing potential.




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