About Us

We're leaders and innovators, the true pioneers of calendar marketing. Welcome.

Led by Australian marketing entrepreneur, Patrick Barrett, we are a dynamic team of strategic marketers, designers, and tech innovators, setting the global standard for calendar communications and marketing. We invented this market, to help change the way people interact with their favourite brands.

We believe that time is scarce and precious. We see the calendar as a highly intimate and premium channel for brands, to communicate and engage consumers, to bring them greater utility and meaning to their life. To make life better.

Why work with us?

We know calendars

We are innovators

We work with you

We set best practice

Leadership team

Patrick Barrett

Founder & CEO

International sports business exec turned entrepreneur, Patrick created the first ever ‘e-diary’ in 2004, and in 2010, the totally dynamic ECAL platform was born! An innovator, creative thinker, and global events marketing leader.

Shak Tiwari

Technical Advisor

Shak is an expert technologist, and mobile, communications, security and data specialist.

Will Wright

Director of Customer Success

Will provides amazing support to clients, to drive their success

Jarad Morrison

Head of Product & Content

Jarad provides the content, creative flair and support, making your ECAL great!

Simon Raik-Allen


Former CTO at MYOB, Simon is a recognised leader in systems architecture and software processes. Previously Taleo, Hyro, IndustryNext and JasperSoft. He has advised many fast growth, innovative technology companies, and global technology powerhouses.

Remon Gazal


Former President of APAC at Brightstar Corp Global (a SoftBank Group company), Remon has a proven track record in developing organisational strategies for sales and service delivery for business across the globe.