Right-time communications.

For sports leagues and teams, ECAL connects you with your most valued, passionate fans, to drive sales, engagement and data.

Sporting Events

Trusted by 7m users, and over 300 of the world's very best brands

Why top sports choose ECAL

ECAL is the world's first calendar marketing software. Perfect for any level of sports organization that needs to create, display or communicate events content. Whether its sports schedules, TV programming, corporate events, on-sale dates, offers or birthdays, ECAL lets you deliver it straight into the users' personal calendar.

Overall I believe ECAL is a highly valuable tool for us in establishing a deeper and more intimate engagement with our modern mobile fan base. We will be once again deploying ECAL for MLS and all teams this season.


Connect with your most passionate fans

ECAL lets you connect directly with your fans, via their personal calendar. It allows fans to select their favourite content, and sync this to any personal calendar program, on mobile or desktop.

ECAL Sports

Messaging at the right time, in the right place

ECAL is totally dynamic, and feature 'rich'. It lets you update, move and change event details in the users' calendar. Send new communications, at any date and time, to suit their profile. Send alerts, event details, and 'quick links' to drive sales and engagement, to things like 'Tickets', 'Video, 'News' and more.

Intelligent fan profiling

ECAL is a great way to capture high value fans! With our 'rich' analytic dashboards and user reports, you'll better understand your audience. Use our Data Delivery Service to send your data directly into your CRM, for more effective marketing and better business decisions.

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