Beat the Inbox

Over 70% of adults rely on their digital calendar most to manage their life.

If it’s not in the calendar, does it even exist?

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ECAL suite of tools

Key Features

‘Fast Sync’
technology

Our ‘Fast Sync’ technology integrates your events with all major calendar programs, with preferential API access, to deliver event updates fast and reliably.

Unified calendar
service

Users can select multiple schedules and sync to calendar. ECAL’s returning user recognition feature (Oauth calendars) ensures a single, unified calendar service is maintained, with no messy duplications.

Global displays
(30+ languages)

Connect and engage with your true global audience with ECAL’s language auto-detection, that presents the entire ‘sync to calendar’ journey in 35 languages instantly!

Custom design

Retain brand control with highly customisable elements throughout the ECAL displays, including CSS design upload for a completely ‘on brand’ look and feel.

Data &
insights

Acquire highly valuable contact info, preferences, location, language, activity and behavioural data, and send directly to CRM.

Access your customer database, and a range of insights including Subscriber and Engagement Analytics incl. Active Users, Event Impressions, Most Popular Links, and more.

Social
sharing

You can enable users to easily share your ‘digital calendar’ service across any popular social network plus email, to increase viral spread.

Advertising &
sponsorship

Drive new revenue streams via exit advertising on the ‘success’ screen of your ECAL display, and via integrated sponsorship with a range of benefits to offer within the software. Ask us how.

Manage My
ECAL

Users can easily self-manage their own calendar content and publisher connections via a secure online portal, Manage My ECAL.

Advanced Features

Automated events
feed (via API)

For a totally automated events feed service, ECAL will connect with your events API endpoint. The ECAL system will regularly ‘call’ on this API for any event changes, postponements, cancellations or new events, and sync these updates directly into the users’ calendars.

Contact us to connect your events via API

Hyper personalisation

Apply custom logic to deliver rich, personalised details to users, by location, preferences or anything else – such as localised TV broadcast details across 240 countries, or in-market ticketing details and calls-to-action.

Smart Alerts

ECAL’s Smart Alerts will prompt (multiple) event reminders at exactly the right time, based on your specific objectives, to optimise outcomes.

When using our Private Events service, you can choose to allow users to select their own preferred reminder days and times, or rely on AI powered Smart Alerts.

Vanity Links

Reinforce your brand with a custom url for the direct action links that appear in the user calendar. We’ll manage this domain via CNAME, so we can generate these links, and report on click behaviour.

Engagement Drivers

Automate the delivery of pre-event promotions (eg: Predict the Score, Fan Trivia, Ticket Alerts, Pick the Team etc.) and post-event promotions (eg: Scores & Highlights, MVP Voting, Event Survey, Recommendations etc.) in calendar, to boost engagement, conversion, interactions and time on site.

Campaigns

Deliver targeted marketing campaigns to users directly into calendar by any attribute, such as location, preferences, email ID, Engagement Score, Purchase Intent or Customer Value Index rating.

Data Delivery
Service

Send your customer data to a central location (eg: SFTP, S3, CRM) on a regular frequent basis (eg: daily, weekly) to help fuel a more dynamic CRM framework, build audiences, profiles, sales prospects, and help deliver on your personalisation goals.

Power Data

ECAL ‘Power Data’ service provides user-specific activity, behaviour and machine-learning powered ‘value’ metrics.

Metrics include Active User Status, Engagement Score, Customer Value Index (CVI) ratings, Purchase Intent, Completed Purchase, and more.

Native Language
Translations AI

ECAL’s world-first ‘Native Language Translations AI’ feature delivers smart, personalised events content directly into the user’s calendar, in their preferred, detected, native language!

The service covers 248 countries, 49 languages, intelligently translated, with key nouns such as sporting team names, venue names, and brand names preserved.

Stay ‘n Play

ECAL’s Stay ’n Play feature delivers the best accommodation offers around your upcoming events, straight into the personal calendar of users. Powered by the world’s leading digital travel company, Booking.com, fans can browse and book hotels, homes, apartments and other unique places to stay. Stay ‘n Play drives attendance, ticketing and enhances the fan experience. Plus, you can earn substantial revenue from successful bookings!

Private Events

ECAL’s unique Private Events delivers a secure, one-to-one calendar communications service. Totally personalised to the individual, Private Events is used for popular use cases such as Payment Reminders, Appointments, Bookings, My Favourites and other private, member-based environments.

Hyper digital payments
& id enrichment

Hyper is a digital payments wallet and ID enrichment platform. Deliver hyper-personalised products to users, with a fast and frictionless payment experience, straight from the calendar.

Fully PCI-DSS compliant, Hyper wallet connects to over 40+ various payment gateways and services, to provide fast and efficient payments capabilities.

Explore Hyper wallet