ECAL has partnered with the Professional Darts Corporation (PDC), to help promote it’s expanding global circuit of tournaments via the calendar.
In addition to popular TV events such as the William Hill World Darts Championship and betway World Cup of Darts, the PDC now live stream events via PDCTV, their own HD streaming service. With the help of ECAL’s dynamic ‘Sync to Calendar’ technology, dart fans from around the globe can easily know what’s on, when and how to watch, straight from their personal digital calendar, so they never miss a moment.
As part of the calendar solution, fans can choose to receive ‘PDCTV Streamed Events’, ‘TV Events’ and even ‘Ticket On-Sale Dates’ to calendar. Events via ECAL automatically update in the user calendar, and entries are rich with features, including handy alerts, event info and links for direct access to Buy Tickets, Watch Live on PDCTV, Latest Video, News and Player Profiles.
ECAL’s ‘Sync to Calendar’ feature is integrated across the PDC website, with buttons located on the ‘Tournament Calendar’ page and splashed across the PDC’s official facebook and twitter pages.
An Australian-based technology company, ECAL is a world-leader in delivering rich communications and marketing to calendar. ECAL works with hundreds of major brands in sports, ticketing, and entertainment, and is relied upon and trusted by over 7m users globally.
It’s ‘Game On’ for darts fans!. Sync your calendar with PDC events here.
ECAL has partnered with the South Australian Tourism Commission (SATC), to help promote the State’s world-class events direct to calendar.
South Australia is renowned for its food and wine, arts festivals, cultural and sporting events. Now, at the click of a button, international and local visitors can easily ‘sync’ events they are interested in, straight to their personal digital calendar.
Events dynamically update in the calendar, so if there are any event updates or changes, they’ll be the first to know. Events include handy alerts, event details and even pricing information, with direct access to purchase tickets straight from the calendar.
ECAL’s ‘Sync to Calendar’ technology is integrated across the SATC website, with ‘Sync to Cal’ buttons located on each individual event page. The feature is another great addition to the recently redesigned southaustralia.com website, designed to increase awareness and engagement in events across the state.
An Australian-based technology company, ECAL is a world-leader in calendar communications and marketing. ECAL works with hundreds of major brands in sports, ticketing, and entertainment, servicing many millions of users globally. SATC’s ‘Sync to Calendar’ feature is a first for the tourism sector, and an exciting initiative for both ECAL and South Australian Tourism.
Visit southaustralia.com now to see what’s on, and sync to cal!
ECAL has partnered with business financing company OnDeck, to help execute its ‘Repayment Holiday’ promotion.
A promotion exclusive to MYOB customers taking their first business loan with OnDeck between 30th October and 30th December 2018, customers are being offered a deferred repayment schedule, whereby their first repayment is not due until week beginning Wednesday 2nd January 2019.
ECAL, the world’s leading calendar communications solution, delivers a handy ‘payment reminder’ service direct to calendar, so OnDeck customers know exactly what day their first repayment is due, and how much. The service is designed to help borrowers best manage their funds at such a busy time of year.
It’s one small but effective way, that OnDeck put their customers’ needs first by providing repayment relief over the festive season, and supporting this concept with helpful communications at the right time, in the right place.
OnDeck was launched in Australia in 2015 to solve a major issue facing small businesses: efficient access to capital. OnDeck provides loans up to $250,000 across over 700 different industries and has issued over US$10 billion in loans in the US, Canada and Australia since 2007.
ECAL has partnered with NBA, the globe’s number one basketball league, to provide the official ‘sync to calendar’ service for fans across Europe.
The feature allows basketball fans to sync their favourite NBA team(s), League or NBA Saturdays and NBA Sundays Prime Time TV schedule, straight to their personal digital calendar.
NBA matches dynamically update in the calendar, and include handy alerts, localised broadcast information, and direct access to watch live, latest video, news and results.
Promoted across five major European markets including United Kingdom, Spain, Italy, France and Germany, all ECAL displays feature complete language translations and EU GDPR compliance. The feature is being promoted across the official NBA regional sites, NBA social media channels and email.
ECAL has partnered with US sports team management software company, AdminSports to help keep parents up-to-date and on-time for their kids’ weekend soccer commitments.
The Boston Area Youth Soccer (BAYS) league has launched ECAL’s dynamic ‘Sync to Calendar’ technology for 1,500+ teams across the league, at all levels of competition.
BAYS manage over 14,000 games for its 1,500+ teams, involving 23,000 girls and boys from 71 Massachusetts cities and towns. That’s a lot parents that need to know where to be, and at what time each weekend for soccer!
Coaches, players and parents can sync their specific team schedule straight to any personal calendar program on mobile or desktop, so they never miss a match. Game entries feature handy reminders, dynamic updates, game day information and links directly to stats, standings and even league policies.
This is a wonderful initiative by Admin Sports, in partnership with the team at ECAL to better serve community sports in the Boston area.
3 July 2018
Sydney
TEG, Australasia’s leading Ticketing, Live Entertainment and Data Analytics company, is delighted to announce that the TEG-owned Ticketek has entered a partnership with ECAL, a global leader in calendar marketing and communications technology.
The partnership sees Ticketek, Australasia’s leading ticketing and data-driven marketing company, integrate ECAL’s ‘Sync to Calendar’ technology across the breadth of the ticketing experience on its website and email communications. The integration will incorporate everything from event search and discovery, to waitlist and post-purchase scenarios.
With just a couple of clicks, fans can easily add their favourite sports, teams,music and entertainment events directly into their personal calendar for free. Dynamic updates keep fans informed of important ticket on-sale dates, specialticket offers and other specific event details, with direct access to purchase; all from the convenience of their personal calendar.
A recent online survey by ECAL reports that 70% of Australian adults rely on their digital calendar most to manage their life, with over 47% reliant on their mobile calendar. ECAL’s smart calendar marketing system enables events to bypass the inbox and sync directly to a calendar.
TEG CEO Geoff Jones said the new ‘Sync to Calendar’ feature adds to the suite of innovation under the Ticketek Ignition™ program.
“The ECAL platform will enable Ticketek to help our partners engage in exciting new ways, gather invaluable consumer insights, continually learn and refine the calendar communications service to optimise sales,” said Jones.
“This represents a new media channel that is ideally suited to the sports and entertainment market, given that event dates, start times and venue details are the most relevant pieces on information when it comes to the show.
Ticketek Ignition™ opens Ticketek’s internal network and systems to enable multiple ticket purchasing experiences across multiple platforms and partner systems”.
“The new ‘Sync to Calendar’ feature is a wonderful initiative by our product and marketing teams, and reinforces our commitment to deliver the most personalised, connected and intelligent ticketing experience for today’s modern, mobile consumers,” said Jones.
Ticketek’s network of partners across sports, venues and entertainment promoters would reap the benefits of enhanced fan engagement and digital marketing.
ECAL Founder and CEO Patrick Barrett said: “ECAL is thrilled to partner with Australasia’s leading ticketing platform in Ticketek, to work hand-in-hand with TEG Analytics to uncover insights into purchase behaviour, and further develop our smart data and ‘decisioning’ platform.”
“We are looking forward to delivering a highly beneficial service for entertainment fans, and more sales and support for sports, venues and promoters, with ECAL’s in-calendar marketing logic typically working at up todouble the normal ‘purchase rate’.”
About Ticketek
Ticketek in Australia and New Zealand is the region’s number one ticketing agency, powered by advanced data-driven marketing and technology solutions. Ticketek has over 150 venue and sport partnerships, issues 28 million tickets per year, and by ticket sales volume Ticketek is in the top three
ticketing companies in the world. Ticketek’s website has 26 million impressions monthly, and is a leader in mobile commerce with over 1.3 million app downloads.
About ECAL
ECAL was founded by technology entrepreneur Patrick Barrett in 2010, and is the world’s first purpose-built ‘calendar marketing’ platform that delivers ‘rich’ and dynamic communications to the personal calendars of users. ECAL services millions of users globally, and works with some of the world’s
best known brands in sports, ticketing, media, conferences, banking, and payments. ECAL is an Australian based company headquartered in Melbourne.
About TEG
TEG is Australasia’s leading Ticketing, Live Entertainment and Data Analytics company. TEG includes Ticketek, TEG Live, TEG Dainty, TEG Analytics, TEG Rewards, Softix, Qudos Bank Arena, Eventopia, Life Like Touring, The Entertainment Store, The Brickman Experience and TEG Asia.
Further information
Kyle Patterson
Head of Communications and Corporate Affairs
TEG
E: kylep@t-e-g.com.au
M: 0412 193 148
O: +61 2 9266 4073
Patrick Barrett
Founder & CEO
ECAL
E: patrick@ecal.com
M: +61 (0)411 650 445
O: +61 (03) 9956 5000
ECAL has updated its privacy policy to address the new standards introduced by the European data protection law, known as the General Data Protection Regulation (GDPR).
We have included changes to our Privacy Policy, as well as the ECAL system and our internal business processes, to strengthen customers’ privacy and data security.
At ECAL, we take the privacy of users very seriously. We don’t use your personal information for any other purpose than to send requested schedules and events to your calendar.
When subscribing to an ECAL service, you can be confident that we only ever access your calendar to deliver event information that you have requested from our publishers.
We never read, change, update, remove or store your personal Calendar events. Additionally, our publishers must also agree to our very own, strict, Calendar Contact Standards, to ensure the information they deliver to you is exactly what you want.
If necessary at any time, you may unsubscribe and revoke ECAL’s access to your calendar. For more information on how to do this, simply go to our Support Centre at https://support.ecal.com.
Here are some of the main changes to our Privacy Policy and business practice, with regard to EU GDPR:
- Roles: ECAL is known as the ‘data processor’ and the Publisher client is the ‘data controller’;
- Affirmative Consent: A user is required to consent to the service by affirmative action. For instance, you will be required to check any consent boxes on the ECAL widget;
- Explicitly Clear: A Publisher client needs to be explicitly clear about the service being delivered via ECAL;
- Age Consent: Users in the EU under the age of 16 (or under 13 in the UK) require consent from a parent / guardian. So you may see this question asked before you sync to calendar;
- Withdraw Consent: A link has been included in each calendar entry to ‘Manage my ECAL’. This will take you to the ECAL Support Portal for clear instructions on how to manage your ECAL service across various calendars;
- Data Minimisation: A publisher is now only allowed to capture and store data that is essential to the service being provided. So you shouldn’t see any requests for name, date of birth, gender or anything like that;
- Encryption: As an extra level of security, we’re encrypting all user data we store;
- Right to Access: At any time, you may request what personal information is being stored, how it’s being processed, and you may request an electronic copy;
- Right to be Forgotten: At any time, you may request us to delete any data we store about you.
If at anytime you have any questions about our service, or suggestions or feedback, please don’t hesitate to let us know.
Read our Privacy Policy.
Read the full EU GDPR.
Leading calendar communications platform, ECAL, has released results from its annual survey to find out what people rely on most to manage their daily schedule. One thousand (1000) people were surveyed and were randomly presented four options: “Mobile Calendar (Apple, Android etc.)”, “Desktop Calendar (Apple Calendar, Outlook etc.)”, “Paper (Diary, Journal, Planner etc.)”, and “Other (please specify)” with the ability to add a custom response.
The survey targeted both males and females, aged between 18-64 years from all geographical locations across Australia in a representative sample, to hinder any bias.
Overall, 70% rely on a digital calendar most to manage their life, with 46.7% of respondents (470) relying most on their mobile calendar, and 23.3% of respondents (234) relying on a desktop calendar. Paper calendars such as a diary, journal or planner are preferred by 28.3% of respondents (278), whilst other scheduling tools, representing just 1.8% of the response, include “brain”, “none”, “wife”, “head”, and “memory”, to name just a few!
The same survey was delivered in 2016, with very similar results! In 2016, it was found that 48.2% of respondents (489) relied most on their mobile calendar, 21.7% relied on their desktop calendar (221), and 26.9% on a paper version (263).
Reliance on a digital calendar across the various age groups is relatively consistent, ranging from 70% to 75%, with the exception of 55-64 year-olds (62.8%). The age groups with the highest percentage using digital calendars is 35-44 years and 24-34 years, with a median average of 75% and 74% respectively.
In Deloitte’s 2017 Mobile Consumer Survey, it was found that “smartphone penetration continues to rise, but it’s no longer all about the younger generations”. It is interesting to consider, that in both the 2016 and 2018 ECAL surveys, the age groups with the highest reliance on their mobile calendar are 35-44 year-olds followed by 25-34 year-olds.
There are slight differences amongst genders too, with males (73%) relying on digital calendars more than females (67%). Whilst reliance on a mobile calendar is virtually the same across genders, 32.1% of females rely most on a paper diary, compared with just 24.6% of males. Conversely, males (25.2%) rely on their desktop calendar more than females (21.3%).
ECAL’s own user statistics can reveal that the most popular mobile calendars used over the past 12 months are Apple (25.38% of all users), Google (25.11%) and Windows Live (4.52%). The most popular desktop calendar programs in use are Google (15.44% of all users), Apple (7.77%), Outlook (5.15%) and Windows Live (4.76%).
According to Deloitte, “Australia remains one of the leading global adopters of the smartphone and 88% of Australians now own one”. This report also found that ‘calendar management’ is the third most popular activity on a smartphone, reinforcing the growing reliance on mobile technology in effectively managing your life schedule.
Digital v Paper: Age Group
| Age Group | % Relying on Digital Calendar | % Relying on Paper Calendar |
| 18-24 | 72.35% | 24% |
| 25-34 | 74% | 25.9% |
| 35-44 | 75.24% | 24.8% |
| 45-54 | 70.93% | 29% |
| 55-64 | 62.8% | 36% |
Mobile v Desktop v Paper: Gender
| Gender | % Relying on Mobile Calendar | % Relying on Desktop Calendar | % Relying on Paper Calendar |
| Male | 47.7% | 25.2% | 24.6% |
| Female | 45.7% | 21.3% | 32.1% |
Don’t miss a moment of 2018 NRL season with ECAL
Published by Tanisha Stanton | nrl.com | 26th February, 2018
Get the 2018 Telstra Premiership schedule in your calendar now.
The NRL has partnered with ECAL to create an innovative way for fans to stay up to date with the greatest game of all.
You are now able to sync your favourite club’s draw or the entire Telstra Premiership schedule to your preferred digital calendar.
You can also add the NSW Intrust Super Premiership and Queensland Intrust Super Cup draws, plus the State of Origin series dates.
ECAL, the world’s leading calendar marketing solution, is proud to announce its partnership with the International Cricket Council (ICC), the governing body of cricket globally.
Cricket lovers throughout the world can now sync their favourite Men’s and Women’s fixtures straight to their personal calendar, so they know what’s on and when, wherever they are. With handy alerts and direct access to the ICC live Match Centre, Tickets, Latest News, Social Media and more, cricket fans will never miss a moment of the action.
For ECAL, this is yet another significant partnership with a major global sport. With an enormous audience, particularly within the Indian subcontinent, this partnership takes the ECAL service to millions of new users.
Big business, across many industries, are a perfect fit for the ECAL’s enterprise solution. With a need for high security, high levels of customisation, preferential API’s and in-depth data analysis, ECAL is the ‘go-to’ solution for enterprise business.
