ECAL electrifies the global stage for athletics fans

The World Athletics Indoor Championships in Nanjing 25 are set to electrify the global stage, marking the first major athletics event in 2025. From March 21 to 23, over 500 athletes from 120 nations will gather in Nanjing, China. This pivotal moment in the athletics calendar, bridging the gap between the Paris 2024 Olympics and Tokyo 25, promises high stakes and emerging stars.

World Athletics has partnered with ECAL, the leading provider of calendar marketing solutions, to ensure fans don’t miss a single moment of this action-packed event. This collaboration brings convenience and personalisation to the fan experience, allowing attendees to sync the entire championship schedule or favourite events into their digital calendars.

Enhancing the fan experience at Nanjing 25

Nanjing 25 is more than just a competition; it’s a chance for redemption, a platform for new talent, and a glimpse into the future of athletics. With 26 events spread across three days, staying organised is crucial. ECAL’s technology empowers fans to:

• Effortlessly sync the complete schedule: Users can instantly access all event times, locations and disciplines in their calendars.
• Sync your favourite events: Ensure they never miss their favourite events or medal races with a single event sync option and one-click access to watch live in their region.
• Enjoy seamless cross-device synchronisation: Access the schedule on smartphones, tablets, and computers.

The Championships will be a theatre of post-Olympic rivalries. Athletes will seek redemption, and new stars will emerge, offering a tantalising preview of Tokyo 25. With ECAL, fans can easily navigate this dynamic landscape, ensuring they are always in the right place and time.

“ECAL’s ingenious calendar solution is the perfect way to amplify the fan experience at Nanjing 25,” added Founder and CEO Patrick Barrett. “We’re proud to provide a service that fully empowers fans to immerse themselves in the championships’ excitement.”

The stage is set with Paris 2024 Olympic gold medallists Mondo Duplantis, Jakob Ingebrigtsen and Yaroslava Mahuchick, among the stars competing at the event from 21-23 March.

As Nanjing prepares to host this global athletics celebration, ECAL’s technology will ensure that fans have an unforgettable and perfectly timed experience, allowing them to focus on the incredible performances unfolding before them.

Read more about this exciting global event and sync your calendar to never miss a moment.