
ECAL launches into India with IPL giants
ECAL, the world’s leading calendar marketing solution, is proud to announce its partnership with the Delhi Capitals. ECAL’s ‘Sync to Calendar’ feature providing DC fans across the globe with the world’s best digital calendar service.
For ECAL, this is yet another significant partnership with a major global sporting franchise. With an enormous audience, particularly within the Indian subcontinent, this partnership takes the ECAL service to millions of new users.
CEO and Founder Patrick Barrett is thrilled with the partnership.
“The IPL is the most popular domestic T20 competition in the world. Over 200 million people tuned in to the opening match of the competition. The 2019 tournament saw a 12% increase in viewership with a whopping 462 million viewers watching on the Star Network over the 8 weeks of the competition.
It’s great to have the Capitals onboard, delivering dynamic match content into the calendars of fans, complete with handy reminders, broadcast information, and direct access to the Match Centre, Shop, DC TV Latest News, Social Media and lots more.
We hope this is the first step in becoming a must have feature for not only Indian sporting teams, but across multiple industries, given the great versatility of our software”.
Delhi Capitals fans, it’s here! The 20/21 IPL season is underway, and to make sure you don’t miss a minute of the action, sync the Capitals fixture to your calendar now.
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